How to tackle disinformation in the energy transition: A case study from Brazil
Our latest webinar dug into learnings from our recent project in support of Brazil's emerging offshore wind sector. Here's what we covered.
ACT Climate Labs
ACT are on a mission to supercharge the effectiveness of climate communications. Working across the globe, we run impactful creative campaigns for mainstream audiences.
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We collaborate with partners to reach mainstream audiences with positive climate messages. We bring together international expertise in climate, advertising, and behavioural science to craft strategies that effectively engage the public, particularly the ‘Persuadables’: the majority of people worldwide who are neither climate activists nor deniers, but remain open to influence.
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Guides
The Five Levers For Change: a Blueprint to Phase Out Fossil Fuel Advertising
A Practical Framework to Phase Out Fossil Fuel Advertising
View the Blueprint
The advertising and media industries are at a turning point.
In this report, The Five Levers For Change: a Blueprint to Phase Out Fossil Fuel Advertising, ACT offers a commercially grounded, business-first pathway for agencies and media
Strategic Guide: Why you should be 'prebunking'
Strategic guide: Speaking to Persuadables during the general election
Advertising Guide: why you should reconsider reach
Advertising Guide: Navigating digital algorithms with your climate message
Climate Communications Topics
Case Studies
How to tackle disinformation in the energy transition: A case study from Brazil
Our latest webinar dug into learnings from our recent project in support of Brazil's emerging offshore wind sector. Here's what we covered.
Case Study: How to Talk About Aviation with Persuadables to Build Support
Case Study: Refresh Britain, an integrated campaign fighting clean air and transport misinformation
Creating hope for a green industrial future in the West Midlands: An advertising case study
